Link: CPA Growth Guides Blog

CPA Growth Guides website

CPA Growth Guides was founded in 2015 by Katie Tolin, an award-winning and nationally recognized accounting marketer with nearly 20 years of experience of professional service marketing with local, regional, super regional and national firms. Building upon her in-the-trenches experience, CPA Growth Guides helps firm leaders map out a Growth & Profitability Strategy (GPS), implement as needed and troubleshoot roadblocks, detours or delays encountered along the way.

CPA Growth Guides shows accounting firms how to achieve profitable growth. Whether you’re looking for a little guidance to point you in the right direction or for someone to walk the path with you, we focus on leading firms to growth and profitability.

Best Practices for Small Business Finance

Small business finance is a term used to describe the broad range of activities related to managing money of a business.  Business owners (sometimes hereinafter referred to as “Owners“) should have at least a basic understanding of these concepts, as they are vitally important to the success (or failure) of a small business.  After all, cash is the most valuable resource of a small […]

Link: How to Value a CPA Firm for Sale

Journal of Accountancy
November 1, 2013

Published on November 1, 2013, this article provides guidance on valuing CPA firms and ownership interests in CPA firms.  The article was published by the Journal of Accountancy as part of their series on succession planning in the public accounting industry.

The authors identify four (4) factors that ultimately determine the multiple of billings used in figuring sales price, as follow:

  1. Cash Upfront, if any
  2. Retention Period (Length)
  3. Profitability (for the buyer based on deal structure), &
  4. Duration of the Payout Period

If you want to succeed, you should strike out on new paths rather than travel the worn paths of accepted success

John D. Rockefeller

3 Indicators Pointing to a Rally in Natural Gas

Economic Conditions Appear Favorable...For Now

Don’t look now, but things are beginning to look up for the oil and gas industry.  The timing couldn’t be better, as Shreveport-Bossier (SB) is badly in need of a spark to stimulate the seemingly stagnant economy.  Unfortunately, it is not likely a coincidence that SB’s recent economic slump occurred during an almost identical period in which national oil and gas markets were pummeled.  To the contrary, Shreveport-Bossier’s […]

Link: Your Personal Brand Workbook


PWC created a useful tool to help you define your personal brand.  The topic of “personal branding” is rampant in our business environment, but I didn’t know how to truly define mine until utilizing this tool.  It’s a great resource.

Setting Annual Goals

And Their Role in Strategic Planning...

Every summer, I step back from the grind of day-to-day operations, and I conceptualize my work from a broad spectrum.  I first conducted this exercise while drafting the initial business plan for my CPA practice, and the function has evolved into what I consider to be my strategic planning process. While I don’t restrict myself to predefined procedures for planning and/or creating a vision, I unintentionally developed the […]